by Julien PIBOURRET | 11 February 2026 | Featured article, Commercial, AI for professions, Business
Share this page:AI is no longer a subject reserved for technical teams or large companies. It is already in your mailboxes, your CRM, your visios... And above all, it saves time where you lose the most: preparation, follow-ups,...
by Yohan BOILLEAUT | 2nd December 2025 | Featured article, Commercial, Business
Share this page: In 2025, it will become risky to rush headlong into prospecting without taking the time to target your audience, at the risk of annoying them when they are already being bombarded by mass email and phone campaigns. What's more, your time, like that of...
by Bénédicte SERRADEIL | 7 October 2025 | Featured article, Commercial, Business, CSR
Share this page:Long confined to the spheres of production, purchasing and HR, corporate social responsibility (CSR) is now being extended to sales teams. Sober energy use, CSR criteria in calls for tenders - in particular...
by ORSYS Editorial Board | 30 June 2025 | Quotes, Resources
Share this page:In customer relations, every word, every gesture, every exchange builds or weakens trust. For salespeople, over and above sales objectives and techniques, it's the art of creating a genuine human connection that makes the difference.
by Sophie HUCHET | 22 May 2025 | Featured article, Commercial, Business
Share this page:Since the first confinement in March 2020, remote customer meetings have become an increasingly important part of your day-to-day work. You've now got into the habit of using the rules of face-to-face meetings to conduct them....
by Bettina DESCOURS | 22 April 2025 | Featured article, Commercial, Business
Share this page:Engineers are becoming increasingly popular for sales jobs. They are even overtaking their counterparts from the commercial sciences when recruiting for international negotiation positions....
by Jean-Marie QUIL | 6 February 2025 | Featured article, Commercial, Business
Share this page:Anticipation has become a major skill and good time management a tool for success. So what are the best practices for managing your time better? How can you be more efficient? Jean-Marie explains...
by Céline AUJAMES | 7 January 2025 | Featured article, Commercial, Business
Share this page:If you're a project manager and a salesperson, you may have the impression of being torn between two incompatible objectives: developing a good relationship with your customers while being able to reframe them when necessary to...
by Philippe BASCHOUX | 10 October 2024 | Featured article, Commercial, Business
Share this page:You've been put in charge of a sales team that you'll have to lead and guide to success. How do you manage and support your team? What are the key skills that a sales manager needs to apply in...
by Marion Chervy | 17 June 2024 | Practical information, Resources
Share this page:An essential part of the sales process, the sales pitch is an exercise that needs to be prepared and built methodically. Here are six steps to help you prepare your sales pitch. Pay attention to your communication Analyse the issues...
by Muriel GUILLEMOT | January 11, 2024 | Featured article, Commercial, Business, Public sector
Share this page: Constantly evolving, public procurement is increasingly complex due to the diversity of actors and the directives to follow depending on the activity. In this context, knowing your interlocutor has become a priority for many...
by Philippe NIEUWBOURG | November 16, 2023 | Commercial, AI for professions, Business
Share this page:Artificial intelligence (AI) is not designed to replace salespeople... but it can help them to improve their performance. These "augmented salespeople" will then have effective tools at their disposal to target, qualify and interact with...
by Roseline SICOS | December 15, 2022 | Commercial, Business
Share this page:Salespeople, the 4Colors® method can help you convince your customers and make you more effective. What does this method involve? How can you make a better case and sell your ideas, products and services more easily to your customers?...
by Loïc JEUNOT | November 24, 2022 | Commercial, Business
Share this page:Sellers, the active recommendation system can make you more efficient... and open up a world of opportunities. What is an active recommendation? How can you develop your network? Loïc Jeunot, trainer, explains...
