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Company seminars: the strategic role of the assistant

Company seminars: the strategic role of the assistant

by Elisabeth DUVERNEY-PRÊT | 27 January 2026 | Featured article, Business, Secretarial assistance

Share this page:Corporate seminars are reinventing themselves in response to the growing challenges of cohesion, innovation and environmental responsibility. The assistant, who is often at the heart of the event in VSEs and SMEs, manages many aspects of the event in order to...
How can AI boost marketers' creativity?

How can AI boost marketers' creativity?

by Clarisse POPOWER | 3 June 2025 | Featured article, AI for professions, Marketing communication, Business

Share this page:Artificial intelligence (AI) has become an essential lever in marketing. Automation, data analysis, personalisation: AI is transforming traditional practices and opening up new perspectives. Yet there is a paradox...
Design thinking: innovate, renovate, wake up your management!

Design thinking: innovate, renovate, wake up your management!

by France Selvides | 10 April 2025 | Featured article, Management, Management and leadership

Share this page:Design thinking holds great promise for managers. It involves applying the thinking and methods of designers to encourage innovation in your team. Expected benefits: more effective team management, more effective...
3 keys to integrating innovation into training

3 keys to integrating innovation into training

by ORSYS editors | 24 January 2025 | Practical information, Resources

Share this page:Why and how should innovation be integrated into training? Against a backdrop of ever-faster regulatory and technological change, teaching strategies and training courses need to evolve to keep pace with the latest developments....
Innovation in training: why? How ?

Innovation in training: why? How ?

by Clarisse GILBERT | February 13, 2024 | Training, Business

Share this page: [Interview] What is the place of innovation in training? How do educational engineers integrate it into educational strategies and training courses? The answers of Clarisse Gilbert, engineer...

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