Course : Define Your Growth Strategy and Choose Your Development Models

Practical course - 1d - 7h00 - Ref. D1K
Price : 980 € E.T.

Define Your Growth Strategy and Choose Your Development Models



New course

Organic growth or external growth? Specialization or diversification? Disruptive innovation or optimization of the existing product line? Investment in new tools or leveraging existing ones? Executives are regularly faced with strategic trade-offs that have a lasting impact on their company’s trajectory. This training program offers a structured approach to analyzing, selecting, and prioritizing the most relevant growth drivers. Based on a strategic assessment of their company, participants evaluate the main growth models (expansion, diversification, integration, specialization), identify high-impact opportunities for innovation and diversification, optimize their value proposition and pricing strategies, and then develop a prioritized roadmap aligned with their ambitions, resources, and execution capabilities.


INTER
IN-HOUSE
CUSTOM

Practical course in person or remote class
Disponible en anglais, à la demande

Ref. D1K
  1d - 7h00
980 € E.T.




Organic growth or external growth? Specialization or diversification? Disruptive innovation or optimization of the existing product line? Investment in new tools or leveraging existing ones? Executives are regularly faced with strategic trade-offs that have a lasting impact on their company’s trajectory. This training program offers a structured approach to analyzing, selecting, and prioritizing the most relevant growth drivers. Based on a strategic assessment of their company, participants evaluate the main growth models (expansion, diversification, integration, specialization), identify high-impact opportunities for innovation and diversification, optimize their value proposition and pricing strategies, and then develop a prioritized roadmap aligned with their ambitions, resources, and execution capabilities.


Teaching objectives
At the end of the training, the participant will be able to:
Analyze the internal and external drivers of growth within your organization
Select the development model best suited to your strategic context
Develop a prioritized 12- to 24-month growth roadmap

Intended audience
Executives at small and medium-sized businesses, mid-sized companies, and large corporations; members of executive committees; entrepreneurs and founders; business unit directors; and executives on track to assume one of these roles

Prerequisites
None

Practical details
Teaching methods
Self-assessment, case studies, group discussions, and hands-on exercises. Tools and methods: maturity matrix and growth cycles, Ansoff Matrix, 12- to 24-month strategic roadmap template, etc.

Course schedule

1
Identify the company's growth drivers

    Compétences visées

  • Identify the drivers of organic growth: volume, price, product mix, market share
  • Analyze drivers of external growth: acquisitions, partnerships, and international expansion
  • Identifying Where Your Business Stands in the Growth Cycles (Greiner Model)
  • Identifying the Structural Limits to Growth: Market, Resources, Organization

    Activités pédagogiques

  • Position your company on the growth maturity matrix; identify its dominant driver and its underutilized levers
  • Compare the growth trajectories of two companies in the same industry: organic versus external
  • Discuss among executives the structural limits to growth that have been encountered

    Outils et méthodes

  • Maturity Matrix and Growth Cycles (Greiner Model)
  • Organic/External Growth Drivers Matrix
  • "Growth Trajectory" Self-Assessment (materials provided)

2
Evaluating Strategic Development Models

    Compétences visées

  • Analyzing development models: expansion, diversification, integration, and specialization
  • Comparing Organic Growth, External Growth, and Alliances
  • Evaluating Diversification Strategies: Concentric, Horizontal, and Conglomerate
  • Identify the conditions for a successful model change

    Activités pédagogiques

  • Position your business model on the Ansoff Matrix and describe its degree of diversification
  • Analyzing the transformation of a company's business model: from product to service, and then to subscription
  • In small groups, select and justify a growth strategy for a given business scenario, then discuss the trade-offs in a plenary session

    Outils et méthodes

  • Ansoff Matrix (Product/Market Combinations)
  • Comparison Chart: Internal Growth, External Growth, and Alliances
  • Types of Diversification (Concentric, Horizontal, Conglomerate)

3
Prioritize growth drivers and develop a roadmap

    Compétences visées

  • Prioritize opportunities based on impact and feasibility
  • Aligning Resources, Ambitions, and Execution Capabilities
  • Develop a 12- to 24-month growth roadmap and break it down into milestones
  • Anticipating Implementation Risks

    Activités pédagogiques

  • Prioritize growth drivers using an impact/feasibility matrix, identify three priorities, and establish a 12- to 24-month roadmap
  • Present your growth plan in 3 minutes to your peers, then receive peer feedback on the alignment of your vision, resources, and execution

    Outils et méthodes

  • Impact/Feasibility Matrix
  • 12-24 Month Strategic Roadmap Outline
  • Pitch and Peer Feedback Matrix



This programme is an original creation, developed by the teaching teams at ORSYS Formation. Any reproduction, representation, adaptation or use, in whole or in part, without the prior written authorisation of ORSYS, is strictly prohibited. ORSYS reserves the right to take any action necessary to protect its intellectual property rights.

Dates and locations
Select your location or opt for the remote class then choose your date.
Remote class

Dernières places
Date garantie en présentiel ou à distance
Session garantie

REMOTE CLASS
2026 : 11 Dec.

2027 : 12 Mar., 25 June, 17 Sep., 10 Dec.

PARIS LA DÉFENSE
2026 : 11 Dec.

2027 : 12 Mar., 25 June, 17 Sep., 10 Dec.



This programme is an original creation, developed by the teaching teams at ORSYS Formation. Any reproduction, representation, adaptation or use, in whole or in part, without the prior written authorisation of ORSYS, is strictly prohibited. ORSYS reserves the right to take any action necessary to protect its intellectual property rights.