Course : Prospecting Over The Phone And Making Appointments

Practical course - 2d - 14h00 - Ref. VTE
Price : 1280 € E.T.

Prospecting Over The Phone And Making Appointments






INTER
IN-HOUSE
CUSTOM

In person or remote class
Available in English on request

Ref. VTE
  2d - 14h00
1280 € E.T.






Teaching objectives
At the end of the training, the participant will be able to:
Organize your approach and your prospecting time
Develop effective communication on the telephone
Get targeted appointments
Develop your client portfolio
Commercially approaching difficult calls

Practical details
Hands-on work
Self-assessment, scenarios, role-playing exercises on effective behavior, recorded telephone role-playing.

Course schedule

1
Developing communication tailored to telephone prospecting

  • Understanding the specifics of telephone communication.
  • Overcoming your own obstacles.
  • Personalizing the telephone relationship and making it dynamic: rhythm, voice, intonation.
  • Building a relationship of trust: the right tools.
  • Adopting positive communication.
Exercise
Exercises on voice, listening, questioning, positive speaking through role-playing.

2
Organizing yourself for successful prospecting and appointment-setting

  • Evaluating the stakes of the sales prospecting process.
  • Organizing your prospecting rhythm and sustaining it over time.
  • Defining the targeting criteria: "asset-appeal" matrix.
  • Setting the objectives and stages of your action strategy: The right questions to ask yourself.
  • Identifying the potential motivational drivers of the prospect.
Role-playing
Detect the purchasing motivations of the person you are talking to. Group debriefing.

3
Making a successful prospecting and appointment-setting call

  • Conducting a telephone interview: best practices.
  • Attracting the attention and interest of the other person.
  • Framing your communication to sell the appointment.
  • Addressing objections in a positive way.
  • Closing positively: rephrase and conclude.
Role-playing
Arouse the interest of the contact on the telephone. Collective debriefing.

4
Overcoming the "roadblock" obstacle

  • Planning your prospecting to limit risks.
  • Overcoming the roadblock: tips and behaviors to consider.
Role-playing
Overcome obstacles on the phone. Collective debriefing.

5
Making a pitch and handling objections.

  • Adopting the right pace in your communication: silence, rebound, rephrasing.
  • Grabbing the attention of your client.
  • Thinking in terms of customer advantage/benefit.
  • Proposing an agreement acceptable to the client.
  • Building a guide to best practices for these calls.
Role-playing
Handle objections on the phone. Collective debriefing.

6
Evaluate your prospecting activity

  • Choose evaluation and monitoring indicators tailored to what you do.
  • Define actions to optimize performance.
Group discussion
Define the indicators for evaluating and monitoring the prospecting.


Customer reviews
4,5 / 5
Customer reviews are based on end-of-course evaluations. The score is calculated from all evaluations within the past year. Only reviews with a textual comment are displayed.
NATHALIE C.
22/09/25
5 / 5

this course should enable me to get more appointments with more confidence. very interesting course.
ELISA S.
22/09/25
4 / 5

a lot of practice, which is the plus of this course. the format over days is perhaps a little long in video: 1.5 days would be sufficient.
BASSAM B.
16/06/25
5 / 5

Very good training, with a trainer who listened attentively and got involved. Effective role-playing exercises, perfectly analysed in post-processing.



Publication date : 03/19/2024


Dates and locations
Select your location or opt for the remote class then choose your date.
Remote class

Last places available
Guaranteed date, in person or remotely
Guaranteed session

REMOTE CLASS
2026 : 25 June, 25 June, 5 Nov., 5 Nov.

PARIS LA DÉFENSE
2026 : 25 June, 5 Nov.