Course : Gaining impact in customer interviews

credibility, assertiveness, influence

Practical course - 2d - 14h00 - Ref. TRE
Price : 1280 € E.T.

Gaining impact in customer interviews

credibility, assertiveness, influence



Master sales interview techniques. How can you add that little something extra that makes all the difference and boosts your impact in the sales meeting? This training course uses effective communication and persuasion techniques to help you boost your sales volume.


INTER
IN-HOUSE
CUSTOM

Practical course in person or remote class
Disponible en anglais, à la demande

Ref. TRE
  2d - 14h00
1280 € E.T.




Master sales interview techniques. How can you add that little something extra that makes all the difference and boosts your impact in the sales meeting? This training course uses effective communication and persuasion techniques to help you boost your sales volume.


Teaching objectives
At the end of the training, the participant will be able to:
Conducting the interview so as not to be subjected to it
Avoiding sterile or harmful behavior
Use supportive communication
Influencing your customer to achieve your goals
Turning a critical situation to your advantage

Intended audience
Salespeople, consultants and pre-sales technicians.

Prerequisites
Sales experience desirable.

Practical details
Hands-on work
Case studies and role-playing, self-assessment tests. Feedback and exchange of best practices.
Teaching methods
Active, participative teaching methods. Alternating theory/practice with application to the context and experience of participants.

Course schedule

1
Identify your reactions to customers

  • Measure your assertiveness.
  • Identify ineffective interview behaviors and their consequences.
  • Avoiding the pitfalls of miscommunication.
Exercise
Self-assessment of assertiveness.

2
Daring to overcome fears and apprehensions

  • Discover your beliefs "limiting" and constraining messages.
  • Dare to sell the advertised price.
  • Turn objections into arguments.
  • Working in hostile environments.
Role-playing
Interact with an aggressive customer by adopting an assertive attitude. Get out of a "low position" induced by the customer. Collective debriefing.

3
Develop your image and credibility

  • Know and recognize your qualities.
  • Identify your limits.
  • Use reinsurance techniques.
  • Prepare yourself mentally.
  • Adopt the attitude of a "winner".
  • Use techniques to project an image of credibility.
Exercise
Mental preparation training: visualizing victory, anchoring positive feelings.

4
Argue persuasively and assertively

  • Assert your intentions.
  • Reassure your customer.
  • Use positive reframing.
  • Use the right communication channel.
  • Avoiding doubt.
Role-playing
Interview training using positive reframing. Group debriefing.

5
Daring to assert yourself in front of your customers

  • Respond positively to criticism.
  • Deal effectively with objections.
  • Give a refusal acceptable to the customer.
  • Practice "anti-selling".
Role-playing
Handling customer objections. Group debriefing.

6
Influencing your customer

  • Generate interest and support for your cause.
  • Satisfy the customer's psychological needs.
  • Lobbying.
  • Develop your persuasive skills.
  • Make yourself likeable and unavoidable.
  • Take the ascendancy gently.
Role-playing
Discover the needs that motivate a customer during an interview. Group debriefing.


Customer reviews
4,6 / 5
Customer reviews are based on end-of-course evaluations. The score is calculated from all evaluations within the past year. Only reviews with a textual comment are displayed.
CHRISTOPHE P.
04/06/26
5 / 5

A dynamic training course that really gets your brain working. The trainer has a great approach; you can really sense their professionalism and experience.
JEAN-CHRISTOPHE R.
04/06/26
4 / 5

It can sometimes be difficult to really get into the swing of things when you’re learning remotely.
YANNICK H.
04/06/26
5 / 5

Very interesting content, with lively and engaging role-play exercises



Publication date : 05/29/2024



This programme is an original creation, developed by the teaching teams at ORSYS Formation. Any reproduction, representation, adaptation or use, in whole or in part, without the prior written authorisation of ORSYS, is strictly prohibited. ORSYS reserves the right to take any action necessary to protect its intellectual property rights.

Dates and locations
Select your location or opt for the remote class then choose your date.
Remote class

Dernières places
Date garantie en présentiel ou à distance
Session garantie

REMOTE CLASS
2026 : 17 Dec.

2027 : 24 June, 24 June, 14 Oct., 14 Oct.

PARIS LA DÉFENSE
2026 : 17 Dec.

2027 : 24 June, 14 Oct.



This programme is an original creation, developed by the teaching teams at ORSYS Formation. Any reproduction, representation, adaptation or use, in whole or in part, without the prior written authorisation of ORSYS, is strictly prohibited. ORSYS reserves the right to take any action necessary to protect its intellectual property rights.