At the end of the training, the participant will be able to:
Become proficient in methods for preparing and organizing your pitch over the phone
Build a convincing argument and adapt it to all profiles
Know how to ask questions and arouse interest on the phone
Structure and conduct a telephone sales call
Know and apply the techniques of argumentation, persuasion and conclusion
Practical details
Hands-on work
Exchanges of best practices, role-playing situations, progressive development of tools that can be used directly in the field.
Teaching methods
Sharing of practices and realistic scenarios of telephone sales interviews followed by an analysis and feedback from the group and the trainer.
Course schedule
1
Preparing and organizing your pitch
Reviewing target profiles and files.
Adding to your files and categorizing your contacts.
Asking yourself the right questions to prioritize your actions.
Follow-up calls: contact sheet, SONCAS method.
Building or optimizing your call follow-up table.
Group discussion
Share prospecting methods and tools. Identify areas for improvement.
2
Building your sales pitch and preparing for interviews
Knowing what you can offer and what your competitors can.
Promoting your competitive advantages.
Building a customer-benefit-oriented sales pitch (CAB method).
Developing different call scenarios.
Adapting your offer and sales pitch to each profile.
Hands-on work
Preparing sales pitches (CAB method). Preparing common objections.
3
Being punchy and opening up the dialogue on the phone
Developing active listening.
Asking and rephrasing techniques.
Overcoming obstruction on the phone.
Identifying the contact person(s) involved.
Generating interest by personalizing your introduction.
Using your voice as a powerful tool.
Become more assertive when the contact becomes aggressive.
Role-playing
Personalized hands-on cases of telephone sales: teasing phase, practice with asking and rephrasing.
4
Making the pitch and conduct the sales interview by telephone
Discovering the prospect's specifications.
Selecting the right arguments for the target.
Dealing with all types of objections through questioning.
Mastering Story Telling to encourage the decision to buy.
Managing tension and keeping control of your voice.
Practicing self-diagnosis.
Role-playing
Address objections.
5
Developing your telephone negotiation skills
Preparing for your sales negotiation.
How to present your initial price offer.
Developing your comfort level in price negotiations.
Obtaining a quid pro quo for any concession granted.
Mastering closing techniques.
Role-playing
Conducting the final price negotiation and steering the conclusion.
Customer reviews
4,7 / 5
Customer reviews are based on end-of-course evaluations. The score is calculated from all evaluations within the past year. Only reviews with a textual comment are displayed.
EMELINE P.
04/06/26
5 / 5
Very well suited, clear content and an instructor who listens
ELOA C.
04/06/26
5 / 5
comprehensive and high-quality
LOUISE C.
24/11/25
4 / 5
pleasant overall
Publication date : 06/17/2024
PARTICIPANTS
PREREQUISITES
TRAINER QUALIFICATIONS
The experts leading the training are specialists in the covered subjects. They have been approved by our instructional teams for both their professional knowledge and their teaching ability, for each course they teach. They have at least five to ten years of experience in their field and hold (or have held) decision-making positions in companies.
ASSESSMENT TERMS
The trainer evaluates each participant’s academic progress throughout the training using multiple choice, scenarios, hands-on work and more.
Participants also complete a placement test before and after the course to measure the skills they’ve developed.
TEACHING AIDS AND TECHNICAL RESOURCES • The main teaching aids and instructional methods used in the training are audiovisual aids, documentation and course material, hands-on application exercises and corrected exercises for practical training courses, case studies and coverage of real cases for training seminars.
• At the end of each course or seminar, ORSYS provides participants with a course evaluation questionnaire that is analysed by our instructional teams.
• A check-in sheet for each half-day of attendance is provided at the end of the training, along with a course completion certificate if the trainee attended the entire session.
TERMS AND DEADLINES
Registration must be completed 24 hours before the start of the training.
ACCESSIBILITY FOR PEOPLE WITH DISABILITIES
Do you need special accessibility accommodations? Contact Mrs. Fosse, Disability Manager, at psh-accueil@orsys.fr to review your request and its feasibility.
This programme is an original creation, developed by the teaching teams at ORSYS Formation. Any reproduction, representation, adaptation or use, in whole or in part, without the prior written authorisation of ORSYS, is strictly prohibited. ORSYS reserves the right to take any action necessary to protect its intellectual property rights.
Dates and locations
Select your location or opt for the remote class then choose your date.
Remote class
Dernières places
Date garantie en présentiel ou à distance
Session garantie
No session at the moment, we invite you to consult the schedule of distance classes.
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This programme is an original creation, developed by the teaching teams at ORSYS Formation. Any reproduction, representation, adaptation or use, in whole or in part, without the prior written authorisation of ORSYS, is strictly prohibited. ORSYS reserves the right to take any action necessary to protect its intellectual property rights.