Publication date : 08/09/2024
Course : Managing a Benchmarking project
Practical course - 2d
- 14h00 - Ref. BEN
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 | Identify the different types of benchmarking |
| Drawing up project specifications |
| Identify information sources and partners |
| Analyze the data collected |
| Communicating best practices to teams |
Intended audience
Project managers responsible for benchmarking, product managers, marketing and sales managers, consultants.
Prerequisites
No special knowledge required.
Practical details
Hands-on work
Collective reflection based on real cases, case studies, role-playing exercises followed by personalized debriefing, exchange of best practices.
Course schedule
1 Understanding the challenges of benchmarking
- Definitions and related concepts.
- A tool for competitiveness.
- Different types of benchmarking: competitive, internal, functional, generic, strategic.
- Comparative study.
- Applications (production, logistics, management, marketing, sales, etc.).
- Action on costs or deadlines.
Exercise
Reflection on the different types of benchmarking.
2 Mastering the benchmarking approach
- The different methods.
- Benchmarking with direct competitors.
- Internal, external and function-oriented benchmarking.
- Conditions for success. The four phases and ten steps of the process.
- Clearly identify problems and malfunctions in your business.
- Establish the benchmarking framework. Draw up specifications.
- Choosing companies.
- Define performance indicators.
Hands-on work
Les participants rédigent et présentent le cahier des charges du projet de benchmarking.
3 Benchmarking project
- Appoint a project manager and set up a dedicated team.
- Choose your partners.
- Identify sources of information (Internet, specialized press).
- Set up a steering committee.
Hands-on work
In sub-groups, identify relevant sources of information on the case presented.
4 Exploiting the data collected
- Analyze performance and measure deviations.
- Identify the causes of non-performance.
- Identify high-performance data and practices.
- Analyze the data collected.
- Set future performance levels.
- Identify areas for improvement.
- Develop an action and evaluation plan.
- Set up an improvement tracking table.
Case study
Identify the causes of non-performance based on the data collected. Build an action and evaluation plan.
5 Transposing best practices
- Communicate results internally using performance monitoring charts.
- Validate their operational deployment with the teams.
- Driving change.
Hands-on work
Build communication with internal teams and get their buy-in.
PARTICIPANTS
Project managers responsible for benchmarking, product managers, marketing and sales managers, consultants.
PREREQUISITES
No special knowledge required.
TRAINER QUALIFICATIONS
The experts leading the training are specialists in the covered subjects. They have been approved by our instructional teams for both their professional knowledge and their teaching ability, for each course they teach. They have at least five to ten years of experience in their field and hold (or have held) decision-making positions in companies.
ASSESSMENT TERMS
The trainer evaluates each participant’s academic progress throughout the training using multiple choice, scenarios, hands-on work and more.
Participants also complete a placement test before and after the course to measure the skills they’ve developed.
TERMS AND DEADLINES
Registration must be completed 24 hours before the start of the training.
ACCESSIBILITY FOR PEOPLE WITH DISABILITIES
Do you need special accessibility accommodations? Contact Mrs. Fosse, Disability Manager, at psh-accueil@orsys.fr to review your request and its feasibility.
Project managers responsible for benchmarking, product managers, marketing and sales managers, consultants.
PREREQUISITES
No special knowledge required.
TRAINER QUALIFICATIONS
The experts leading the training are specialists in the covered subjects. They have been approved by our instructional teams for both their professional knowledge and their teaching ability, for each course they teach. They have at least five to ten years of experience in their field and hold (or have held) decision-making positions in companies.
ASSESSMENT TERMS
The trainer evaluates each participant’s academic progress throughout the training using multiple choice, scenarios, hands-on work and more.
Participants also complete a placement test before and after the course to measure the skills they’ve developed.
TEACHING AIDS AND TECHNICAL RESOURCES
• The main teaching aids and instructional methods used in the training are audiovisual aids, documentation and course material, hands-on application exercises and corrected exercises for practical training courses, case studies and coverage of real cases for training seminars.
• At the end of each course or seminar, ORSYS provides participants with a course evaluation questionnaire that is analysed by our instructional teams.
• A check-in sheet for each half-day of attendance is provided at the end of the training, along with a course completion certificate if the trainee attended the entire session.
• The main teaching aids and instructional methods used in the training are audiovisual aids, documentation and course material, hands-on application exercises and corrected exercises for practical training courses, case studies and coverage of real cases for training seminars.
• At the end of each course or seminar, ORSYS provides participants with a course evaluation questionnaire that is analysed by our instructional teams.
• A check-in sheet for each half-day of attendance is provided at the end of the training, along with a course completion certificate if the trainee attended the entire session.
TERMS AND DEADLINES
Registration must be completed 24 hours before the start of the training.
ACCESSIBILITY FOR PEOPLE WITH DISABILITIES
Do you need special accessibility accommodations? Contact Mrs. Fosse, Disability Manager, at psh-accueil@orsys.fr to review your request and its feasibility.
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