Digital marketing and web analytics

Training courses in web analytics and digital marketing enable you to attract visitors, convert leads and measure the performance of online activities. You’ll learn how to use Google Analytics 4 to analyse user journeys and conversions, optimise your content for search engines and AI assistants, and make data-driven decisions. ORSYS supports you in designing digital campaigns, developing e-commerce websites, and optimising your website for organic search (SEO) and generative search engines (GEO).

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Digital campaigns and e-commerce

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Digital marketing and web analytics

Digital marketing and web analytics

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