Course : Remote customer advisor: developing your sales skills

Practical course - 2d - 14h00 - Ref. DCT
Price : 1280 € E.T.

Remote customer advisor: developing your sales skills




advice-assistance is both a source of customer loyalty and a means of selling products and services. How can you develop your listening skills and your ability to make proposals to move from advice to sales? This training course will enable you to develop the sales communication techniques you need to make the most of your calls.


INTER
IN-HOUSE
CUSTOM

In person or remote class
Available in English on request

Ref. DCT
  2d - 14h00
1280 € E.T.




advice-assistance is both a source of customer loyalty and a means of selling products and services. How can you develop your listening skills and your ability to make proposals to move from advice to sales? This training course will enable you to develop the sales communication techniques you need to make the most of your calls.


Teaching objectives
At the end of the training, the participant will be able to:
Understanding the challenges of commercial communication on the telephone
Articulating the advisory and sales postures
Argue simply and strategically
Respond to objections and conclude calmly

Intended audience
Any teleconsultant dealing with prospects and customers.

Prerequisites
No special knowledge required.

Practical details
Hands-on work
Role-playing, telephone simulations, exchange of best practices.
Teaching methods
Active, participative teaching methods. Alternating theory/practice with application to the context and experience of participants.

Course schedule

1
Better communication

  • Sender/receiver: being responsible for the quality of communication and feedback.
  • Understand the specificities of the telephone from the point of view of commercial relations.
  • Understand the challenges of commercial communication.
  • Use tools: active listening, rephrasing, questioning, positive, present and future language.
Exercise
Acting games on voice, listening, different types of questions, positive speaking. Group debriefing.

2
Demystifying the commercial act

  • How to combine advice and mindset "sales".
  • Make a checklist of your strengths and talents as a "negotiator".
  • Discover the playful side of the prospect/customer relationship.
  • Find new sources of motivation.
Exercise
Transforming consulting language into sales language.

3
A successful business relationship

  • Impressive welcome.
  • Listen, ask questions and rephrase.
  • "Slide" from consulting to marketing.
  • Argue simply and strategically.
  • Positive conclusion: agreement and setting of terms.
  • Taking leave.
Role-playing
Listening, questioning, arguing, concluding telephone interviews. Group debriefing.

4
Handling objections

  • Welcome objections as a positive sign.
  • Methods for dealing with objections.
  • Develop your ability to bounce back.
  • Telephone exercises. Group debriefing.

5
Argumentation

  • Highlighting features, advantages and benefits for the customer: the CAB method.
  • Find the tone "of evidence" of unfolding arguments.
Exercise
Develop effective arguments during simulated recorded interviews.

6
Evaluating your business activity

  • Have your own indicators to improve your sales actions.
Group discussion
Sub-group brainstorming on evaluation indicators.


Publication date : 03/26/2024