Course : Sales dashboards: driving performance

communication and monitoring tools

Practical course - 2d - 14h00 - Ref. TBC
Price : 1280 € E.T.

Sales dashboards: driving performance

communication and monitoring tools



How can you build effective tools to monitor, support and give visibility to the performance of your sales team? This highly practical training course will enable you to define your indicators and build your management tools to better support your teams and communicate results.


INTER
IN-HOUSE
CUSTOM

In person or remote class
Available in English on request

Ref. TBC
  2d - 14h00
1280 € E.T.




How can you build effective tools to monitor, support and give visibility to the performance of your sales team? This highly practical training course will enable you to define your indicators and build your management tools to better support your teams and communicate results.


Teaching objectives
At the end of the training, the participant will be able to:
Identify the indicators needed to monitor the sales team's actions
Define indicators for external contacts
Efficient visibility of selected indicators and target deviations
Build dashboards and corresponding schedules
Present the tools to the sales team and deal with resistance
Support sales staff based on results obtained

Intended audience
Sales managers, heads of sales and sales directors for whom sales management is a daily priority.

Prerequisites
No special knowledge required.

Practical details
Hands-on work
Definition of performance indicators. Construction of steering tools and a sales reporting plan.
Teaching methods
Work in sub-groups.

Course schedule

1
Frame control and monitoring actions

  • Define the key points for effectively managing a sales team.
  • Master the rules needed to succeed as a sales manager.
  • Diagnose the skills required in relation to the objectives set and the market environment.
Hands-on work
Discussions based on best practices.

2
Defining the right tools for effective dashboards

  • Identify and prioritize the key information needed for effective day-to-day management.
  • Define relevant measurement indicators.
  • Measuring quality: which indicators should be taken into account?
  • Integrate indicators for external contacts: n+1, other departments, customers, suppliers.
  • Draw up different types of schedules: task flowcharts, backward planning.
Hands-on work
Presentation of selected key performance indicators to the group.

3
Create management dashboards and provide visibility

  • Define the objectives and functions of the dashboard.
  • Establish the periodicity of the dashboard.
  • Anticipate risks of deviation and implement alert procedures.
Hands-on work
Preparation of sales reports. Adaptation to different contexts. Analysis of individual objectives.

4
Involve and coordinate sales team members

  • Unite sales teams around shared goals and actions.
  • Use participative and delegative management techniques.
  • Assert leadership during meetings to present objectives, follow up and summarize results.
  • Define a shared information system: present the rules of the game, draw up and update the document base
  • Deploy the necessary collaborative tools.

5
Support sales staff based on results obtained

  • Manage results and discrepancies using analysis tools.
  • Manage emotional aspects and stay in your role as sales manager.
  • Provide assistance and support to help employees achieve their objectives.
Role-playing
Support for sales representatives. Building a CAP.


Customer reviews
5 / 5
Customer reviews are based on end-of-course evaluations. The score is calculated from all evaluations within the past year. Only reviews with a textual comment are displayed.
BERNET LAURE-ANNE J.
04/12/25
5 / 5

The course content was very rich and extremely instructive. The theoretical part enabled me to gain perspective and understand the interests, limits and objectives of corporate strategy. It also gave me good support in identifying the relevant KPIs, putting them into shape and knowing how to interpret them so that I could make the right decisions. The excel and powerpoint exercises were very enriching and exceeded my expectations for this format.
KARINE M.
19/06/25
5 / 5

Perfect



Publication date : 08/21/2024


Dates and locations
Select your location or opt for the remote class then choose your date.
Remote class

Last places available
Guaranteed date, in person or remotely
Guaranteed session

REMOTE CLASS
2026 : 4 June, 17 Sep., 19 Nov.

PARIS LA DÉFENSE
2026 : 4 June, 17 Sep., 19 Nov.